The Open Exchange with Paul Martinez
The Open Exchange Podcast is a space for thought-provoking conversations where ideas, experiences, and perspectives come together. Hosted by Paul Martinez, each episode explores diverse topics with guests from all walks of life, offering fresh insights and meaningful discussions. From personal stories to impactful challenges, The Open Exchange invites listeners to think deeper, learn something new, and enjoy authentic conversations that go beyond the surface. Whether you’re here for inspiration, growth, or just a great conversation, this podcast is your open platform for discovery.
The Open Exchange with Paul Martinez
Rebecca Bertoldi: Digital Marketing and Content Creation
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Paul dives into the evolving world of marketing with Rebecca Bertoldi, a seasoned Growth Marketing Leader. They explore how AI can be a powerful tool for creating engaging content and marketing strategies, while also addressing concerns about its impact on job longevity. Rebecca shares insights on optimizing social media presence, especially on Facebook, and emphasizes the importance of showing customers the benefits of working with your business through effective storytelling and visual content.
They discuss the psychology behind why certain posts perform better than others and provide practical tips for making content that stops people from scrolling. Rebecca highlights the need for businesses to connect with their audience on a personal level, offering advice on how to create compelling marketing plans that don't just gather dust.
Website:
Www.RebeccaBertoldi.com
Algorithms training:
https://www.mylocalmarketingshop.com/algorithms
https://mylocalmarketingshop.com/ultimate-holiday-retail
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